Application of artificial intelligence in improving organizational behavior

mahmoud mamizadeh dolatabadi¹

1) mahmoud mamizadeh dolatabadi - PhD Student in Public Administration - Human Resource Management -

IOI Code : AZGC-AAKHBH
Publication : 1St International conference on new horizons in management,business, economics and humanities(icmbe.com)
Abstract :
    The present study examines the use of artificial intelligence in improving organizational behavior. Artificial intelligence is a new method for creating intelligent tools modeled after human intelligence, a tool that thinks like a human and makes decisions for him. Organizational behavior plays a key role in developing organizational culture, affecting the overall performance of the organization. This study examines the use of artificial intelligence in improving, modifying, and improving organizational behavior and shows that artificial intelligence, by identifying behavioral patterns, strengths and weaknesses, and analyzing the resulting data, plays an effective role in organizational culture, improving managers decision-making, making strategic decisions, and increasing motivation and satisfaction. This study uses a qualitative data-driven research method. The sampling method of the present study is a snowball sample, in which expert employees of some government organizations such as the University of Medical Sciences, Mohaghegh University, Social Security Organization, Red Crescent, Engineering System Organization, and Housing and Urban Development Organization have been selected for this purpose. In this method, 21 expert and influential employees participated. After conducting in-depth and semi-structured interviews and utilizing the personal perspectives and experiences of the individuals, the data was coded and categorized into four meaningful components for analysis and review. After being reviewed by the participants and observing ethical considerations, the resulting data was analyzed using the grounded theory method and MAXQDA software. As a result, it can be said that one of the greatest benefits of artificial intelligence in organizational behavior is improving the decision-making process, reducing organizational conflicts and tensions, and improving the process, saving time, and increasing employee satisfaction and well-being.

Keywords : artificial intelligence organizational behavior improving decision making improving productivity