Investigating the effect of tangible competence of top management on environmental sustainability of startups in Mazandaran province with the mediating role of business networks based on relationship

bagher bagherian kasegari¹ seyede fateme ghorashi²

1) Faculty of Payame Noor University
2) DBA student of Industrial Management Organization

IOI Code : XDAA-EFCZG
Publication : 2 nd- Scientific Research Conference on Management, Economics and Accounting(cmeaconf.com)
Abstract :
    The aim of the present study was to investigate the effect of tangible competence of senior management on the environmental sustainability of startups in Mazandaran province with the mediating role of business networks based on relationship. This research has been applied in terms of purpose and descriptive in terms of data collection method. The target population of this study is 118 managers of start-up companies active in industrial towns of Mazandaran province. Data collection tools are standard questionnaires measured with a Likert 5 value range. The content validity of this questionnaire was confirmed by experts in this field.Descriptive statistics were analyzed using SPSS software and analytical statistics were analyzed using structural equation modeling (SEM) method using SmartPLS software. Research findings show that relationship-based business networks have a positive and significant effect on environmental sustainability and play a mediating role between the tangible competencies of top management and environmental sustainability. It is a relationship-based business.

Keywords : significant competencies in top management environmental sustainability relationship based business networks