Impact of Demographic Variables on Employees Adoption of E-money usage (Case Study : Public and Private Banks in Qaemshahr city)

Soghra Rezazadeh khatir¹ F Taheri² Masoud Ahmadi³

1) a graduate student in business administration, Islamic Azad University Sari
2) P h d, Department of Business Administration
3) P h d, Department of Business Administration

IOI Code : XYCH-AECCA
Publication : 3rd International conference on Management , Economics and Humanities(icmeh.org)
Abstract :
    The main purpose of this study is to examine the effect of demographic variables on acceptable and use of electronic money among the public and private banks in Qaemshahr city. The statistical population of this study was 380 people was selected based on stratified random sampling method and using Krejcie and Morgan table with sample size (240 male &female). Data collection was through standard questionnaire and analyzed using descriptive and inferential statistics T-test (Louvain s test) in SPSS . The results of research revealed that among the demographic variables (such as: age, sex, education, income, work experience), income and work experience have positive impact on the adoption of electronic money usage in public banks employees. There is no positive impact of demographic variables(age, gender, income, education, work experience) on the admissibility of use in private banks. The ranking of demographic variables in order of importance are(such as: age, gender, level of education, work experience, income level).

Keywords : demographic variable adoption electronic money