Effects of TV programs on urban renewal

Nasibeh Rastegarpour1

1) Master of communication ,Islamic Azad University, Science and research branch, department of communication Email:

IOI Code : XYDF-AGDAK
Publication : International Conference on Approach in Humanities(mahconf.com)
Abstract :
    Abstract This article is a summarization of how media programs of Tehran municipal influence on the process of reconstruction of Tehran old regions. Nowadays media have surrounded different aspects of human beings. Previous study in Iran about media were done more based on the influences of media in political, economic, social, cultural aspects. But this article attempts to study the meaningful relationship between media programs by citizens and the process of urban reconstruction on developmental journalism, considering to the increasing the reconstruction of Tehran old regions in these years and on the other hand, starting and increasing of broadcasting of different programs about reconstruction by mass media. It has been used attribution method, in order to collect the research literature and background in this research and it has been used survey method in order to collect necessary date for statistic of Population the general result of this research are follows. According to the chart of Pearson’s coefficient of correlation. There is a meaning full relationship between the awareness of urban reconstruction and citizen’s collaboration in urban reconstruction with %99 confidence level and %1 confidence of error. It means that the move awareness of urban reconstruction, would be the more collaboration in reconstruction and the quantity of coefficient of correlation shows that correlation level is average and intense. Finally the conclusion of this research is that, story programs, like cartoons and animations with the encouraging concept broadcasting on TV , have more influence on the awareness and they attract citizen’s collaboration in urban reconstruction .

Keywords : media program old region urban reconstruction urban renewal