Control and managing external innovation through platform

ramin tafazzoli¹ amir mohagheghzadeh²

1) faculty Department of Accounting and Management Branch of Bandar Jask, Islamic Azad University, Bandar Jask, Iran
2) PhD student in Applied Information Technology Chalmers University of Gothenburg

Publication : 3th International Conference on management and industrial engineering(3icmi.com)
Abstract :
No one can ever deny the role of ecosystem and networks in product innovation. External innovation within developing firms can bring a wide range of advantages for a firm in a competitive market. Using external innovation can be mentioned as one of the most significant concepts regarding the firm’s transition phase into openness. Derivative concepts such as open or shared platform and app stores are the main result of this thinking within the firms. However adopting this concept and leverage the defined advantages of external innovation should be align with other strategies and policies of a firm. Consequently one of the key aspects that have been raised while using external innovation is how to govern external innovation within a developing firm. This paper describes the frameworks that two pioneer companies in mobile operating system development have used in order to control and govern external innovation through platform.
Keywords : External Innovation open Innovation Governance Governance Mechanisms Innovation