Consumer Behavior (The Future of Tourist Behavior)

Houman Ghassemi¹ Hossein Vatani²

1) Sales Manager
2) Sales Expert

IOI Code : AABF-AAACAZ
Publication : 3rd International Conference on Applied Researches in Humanities, Economics, Management & Accounting(icrhema.com/3rd)
Abstract :
    Consumer behavior is the study of how individuals, groups, and organizations purchase, use, and consume ideas, goods, and services to satisfy needs and wants. The diversity and variety of consumer behavior is due to the variety of factors that influence individual behavior and the individual s motivation to purchase. There are various reasons why it is important to study and study the future of tourist behavior. In order to develop and promote tourism, tourism industry managers and marketers need to know what products and services tourists choose, why, and how, what destinations they like, and what types of accommodation, welfare, and transportation facilities and equipment they prefer. Is the demand for tourism to see authentic attractions of this industry or spectacular attractions, what is the duration of the trip, and how much money they spend on the trip. Do tourists prefer to do what types of activities or comfort while traveling, what are their reasons and motivations, and what benefits they seek to achieve during the trip. What information do they want about the destination? In this study, a library method was used to answer such questions, which provides useful information for tourism managers to design trips according to the needs of tourists.

Keywords : consumer behavior tourism tourists