Performance Measurement of crm in meli bank of sanandaj

vahdi delbina¹ kamyar bahmani²

1) MA graduated of business management, islamic azad university of sanandaj, iran EMAIL:
2) MA graduated of business management, islamic azad university of sanandaj, iran EMAIL: Bahmani_kamyar

IOI Code : XYCG-AEAFE
Publication : international conference of Management Elites(icme.ir)
Abstract :
    This study aims to surveying Performance Measurement of crm in meli bank of sanandaj. The statistical population is all employee of meli bank of sanandaj that 152 person selected based on stratified random sampling. The research method is of applied correlation and descriptive and the sampling method is surveying too. So a standard questionnaire was used. results show that there is a meaningful and positive relationship between Performance Measurement and crm output, crm balance and crm process in meli bank of sanandaj

Keywords : performance measurement crm meli bank of sanandaj