Customer satisfaction index of countries

Zohreh Hashemi¹ Ali Taghizade Herat²

1) M.A of Industrial Management, Allameh Tabatabai University,
2) Assistant Professor, Islamic Azad university Parand chain , Tehran , Iran,

IOI Code : XYCH-AECEK
Publication : 3rd International conference on Management , Economics and Humanities(icmeh.org)
Abstract :
    Today, because of the importance of customer satisfaction was assessed and addressed at the national level many countries have. . While globalization and development at the international trade , in respect of goods or services, using modeling tools and benchmarking against competitors and business organizations has become a basic requirement. Comparison of customer satisfaction, not only among competitors but also between different industries and various organizations even many in other countries in order to apply the appropriate competitive strategies is essential to improve the quality of their goods and services to consumers continually measure their satisfaction at certain intervals To raise their consent and its benefits , namely customer loyalty and greater profits for firms And then use their country s progress.

Keywords : customer satisfaction customer satisfaction index market synergies quality assessment